L'analisi semiotica del focus group. Il caso della comunicazione pubblicitaria

Journal title SOCIOLOGIA E RICERCA SOCIALE
Author/s Giampietro Gobo
Publishing Year 2005 Issue 2005/76-77 Language Italian
Pages 19 P. File size 109 KB
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Giampietro Gobo, L'analisi semiotica del focus group. Il caso della comunicazione pubblicitaria in "SOCIOLOGIA E RICERCA SOCIALE " 76-77/2005, pp , DOI: