Cultural expenses: production, consumption or private investments? In the current post-fordist age, characterized by new strategies on both sides of workers and firms, cultural expenses are increasing significantly. Beside production and consumption, the category of cultural investments appears: such
category includes all those human activities whose main objective is to build and develop social and professional identities. This is particularly evident if you consider either knowledge workers or boundaryless careers. As a consequence, people themselves decide on their career opportunities and company investments tend to coincide with those made by individuals.