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La liturgia incerta: condizionamenti e autodeterminazione negli spazi del consumo
Journal Title: SOCIOLOGIA DEL LAVORO  
Author/s: Paolo Salafia 
Year:  2004 Issue: 93 Language: Italian 
Pages:  6 FullText PDF:  16 KB

Uncertain liturgy: constraints and self determination in consumer spaces The religious metaphor applied to shopping centers, suggested by Ritzer on behalf of C. Wright Mills, flats the shopping center complexity that is, instead, able to produce meanings and social behaviors even against the shopping center itself. This weak liturgy has been tested by a IULM research showing that for a consistent number of young frequent shopping center goers, the aim is not to buy or purchase but a non-functional adaptation to the commercial space. The hypothesis is that there are structural elements that support this kind of nonfunctional behavior.

Paolo Salafia, in "SOCIOLOGIA DEL LAVORO " 93/2004, pp. , DOI:

   

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