Cina e Italia: considerazioni sulla nuova cultura della moda
Titolo Rivista: SOCIOLOGIA DEL LAVORO
Autori/Curatori: Simona Segre
Anno di pubblicazione: 2004 Fascicolo: 93 Lingua: Italiano
Numero pagine: 10
Dimensione file: 28 KB
China and Italy: reflexions on the new fashion’s culture A recently consumer research in China on the field of textile and garment shows some new element in the global fashion’s culture. China is non more a simple producer of Italian collections, nor a simple and enormous new market open and eager of italians products. China introduces a specific cultural attitude to copy or imitate. This evolve the relationship among China and Italy towards a total contamination where the original brand must compete with a partial or a good brand imitation; naturally of the same quality.
Simona Segre, in "SOCIOLOGIA DEL LAVORO " 93/2004, pp. , DOI: