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Bilancio di sostenibilità e coinvolgimento degli stakeholders nell’esperienza del Gruppo Granarolo
Author/s: Sebastiano Renna 
Year:  2007 Issue: 106-107 Language: Italian 
Pages:  14 Pg. 172-185 FullText PDF:  246 KB

The row, architrave of the sustainability: Granarolo born as a row company, accustomed to reason collectively, to consider itself part of a system that embraces more subjects: the agricultural world, the manufacturer one, the distribution operators, the consumers, the institutions, the banks. The bottom choice has been to interpret the row of our field according to a strategy of increase based on the continuous search of a distinguishing position in quality and innovation. In this strategic choice, it inhabits the cooperative chromosome that in Granarolo it has always induced to look at the company like a community of persons and not simply a physical place of encounter between capitals and resources and look at the market like a collectivity of citizens, not of simple consumers.

Sebastiano Renna, in "SOCIOLOGIA DEL LAVORO " 106-107/2007, pp. 172-185, DOI:


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