The present research investigated the stereotypical beliefs and the emot reactions of the overall category as well as of different subgroups of Israelis. Participants (N=213) rated the overall category and four distinct subgroups of Israelis (i.e., Israelis involved in the evacuation of nationals in Gaza; Israelis involved in the Lebanon War; Israelis helping injured compatriots; Israelis sitting at a caféin Jerusalem) on perceived contempt, admiration, and empathy. Moreover, participants freely described a picture representing each target. Results showed that participants did not have an undifferentiated representation of Israelis, but they had distinct representation according to the contextual information proposed. Thus, while Israelis sitting at a café in Jerusalem were perceived in a positive fashion, Israelis involved in the Lebanon War elicited negative stereotypes and emotional reactions. By contrast, Israelis helping injured compatriots elicited both admiration and contempt. Finally, the overall category and Israelis involved in the evacuation of nationals in Gaza were perceived as ambivalent targets. Theoretical and practical implications are discussed.