Business platform ecosystem: un nuovo modello organizzativo per l’innovazione sostenibile

Titolo Rivista CORPORATE GOVERNANCE AND RESEARCH & DEVELOPMENT STUDIES
Autori/Curatori Mario Calabrese, Antonio La Sala, Antonio Laudando
Anno di pubblicazione 2021 Fascicolo 2020/2 Lingua Italiano
Numero pagine 23 P. 53-75 Dimensione file 0 KB
DOI 10.3280/cgrds2-2020oa10563
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FrancoAngeli è membro della Publishers International Linking Association, Inc (PILA)associazione indipendente e non profit per facilitare (attraverso i servizi tecnologici implementati da CrossRef.org) l’accesso degli studiosi ai contenuti digitali nelle pubblicazioni professionali e scientifiche

Nonostante il crescente interesse emerso in letteratura verso l’innovazione sostenibile, l’attenzione tributata ai modelli di business sostenibili è relativamente nuova.Questo lavoro costituisce un primo passo in questa direzione. Un modello di business sostenibile è il risultato di sinergie tecnologiche e organizzative orientate a nuove modalità di creazione e distribuzione del valore.Viene, dunque, analizzato un emergente modello di business - il business platform ecosystem - in grado di legare insieme (e su più livelli di analisi) le esigenze dei diversi attori socioeconomici e quello delle comunità coinvolte nell’ottica della sostenibilità, integrando la leva tecnologica a quella organizzativa.Il paper indaga, in questa direzione, le condizioni attraverso le quali un business platform ecosystem si evolve in un sustainable business platform ecosystem evidenziando, in particolare, il ruolo fondamentale svolto dal platfotm sponsor e dallo strumento utilizzato da quest’ultimo, l’algoritmo. Il framework proposto può essere utilizzato come guida nell’implementazione di strategie innovative ibride e sostenibili.;

Keywords:Innovazione sostenibile; business model; business platform ecosystem

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