International Market Selection for SMEs

Journal title MERCATI E COMPETITIVITÀ
Author/s Barbara Francioni
Publishing Year 2010 Issue 2010/4
Language Italian Pages 24 P. 21-44 File size 510 KB
DOI 10.3280/MC2010-004003
DOI is like a bar code for intellectual property: to have more infomation click here

Below, you can see the article first page

If you want to buy this article in PDF format, you can do it, following the instructions to buy download credits

Article preview

FrancoAngeli is member of Publishers International Linking Association, Inc (PILA), a not-for-profit association which run the CrossRef service enabling links to and from online scholarly content.

The purpose of this paper was to examine the internationalization of small and medium- sized enterprises (SMEs) in relation to international market selection (IMS). To accomplish this, an investigation of the SMÈs behavior during IMS was conducted. Data was collected during 221 owner/manager SME interviews in Italy. The results revealed some discrepancies between theoretical contributions and SMÈs behavior, showing an high degree of diffusion of passive behavior during IMS, a serial expansion and a high preference in performing International Market and Entry Mode Selection processes contemporaneously or without any logic.

Keywords: International Market Selection, Entry Mode Selection; Small and medium size enterprise; internationalization; international strategy

Barbara Francioni, Il processo di selezione dei mercati esteri per le piccole e medie imprese in "MERCATI E COMPETITIVITÀ" 4/2010, pp 21-44, DOI: 10.3280/MC2010-004003