Tourism and retail between economic competition and cultural issues. The tourism promotion of leisure shopping in Paris

Journal title ARCHIVIO DI STUDI URBANI E REGIONALI
Author/s Chiara Rabbiosi
Publishing Year 2015 Issue 2015/112
Language Italian Pages 20 P. 127-146 File size 112 KB
DOI 10.3280/ASUR2015-112007
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A variety of stakeholders develop articulated strategies in order to face urban global competition by emphasising the attractive potential of experiential consumption. This article adopts a post-structuralist approach and focuses on a selection of apparently disjointed elements characterising the tourism promotion of leisure shopping in Paris. The French concept of mise en tourisme is introduced. The sociospatial implications of the promotion of leisure shopping in the city are analysed by combining tourism approaches with urban studies.

Keywords: Retail; tourism; city marketing; urban competition; Paris.

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Chiara Rabbiosi, Turismo e commercio tra competizione economica e istanze culturali. Il caso della promozione turistica dello shopping a Parigi in "ARCHIVIO DI STUDI URBANI E REGIONALI" 112/2015, pp 127-146, DOI: 10.3280/ASUR2015-112007