Longevity Family Firm and Innovation: A matter of communication?

Journal title CORPORATE GOVERNANCE AND RESEARCH & DEVELOPMENT STUDIES
Author/s Giulia Nevi, Luigi Monsurrò, Luca Dezi, Gian Luca Gregori
Publishing Year 2023 Issue 2022/2
Language English Pages 25 P. 39-63 File size 0 KB
DOI 10.3280/cgrds2-2022oa13756
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Studies on longevity firms and innovation are limited. This study aims to discover if and how the longevity family firms are able to communicate innovation and able to communicate innovation concerning their being traditional. Our evidence individuated as longevity family firms adopt an integrative approach to innovation and the family remains more attached to tradition with a different role in the firms communication.

Keywords: ; Longevity firms; Family firms; Innovation; Tradition; Communication; Firms Continuity

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Giulia Nevi, Luigi Monsurrò, Luca Dezi, Gian Luca Gregori, Longevity Family Firm and Innovation: A matter of communication? in "CORPORATE GOVERNANCE AND RESEARCH & DEVELOPMENT STUDIES" 2/2022, pp 39-63, DOI: 10.3280/cgrds2-2022oa13756