Journal title ECONOMIA E SOCIETÀ REGIONALE
Author/s Paola Bagatella, Stefan Marchioro
Publishing Year 2026 Issue 2026/2
Language Italian Pages 14 P. 15-28 File size 318 KB
DOI 10.3280/ES2026-002002
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Starting from the assumption that tourism flows become unsustainable when they exceed the carrying capacity of destinations, this paper analyses the conceptual and operational scope of overtourism. Through an international and European overview, it highlights the value of a datadriven approach in strengthening destinations’ governance capacity. “Knowing in order to plan” represents the first step in addressing the challenges related to the sustainable management of tourism flows; to this end, digital monitoring tools such as observatories and integrated analytical platforms are essential. These systems enable an indepth reading of tourism dynamics, providing a multidimensional and accessible understanding of the phenomenon. At the same time, it is necessary to promote a solid data culture based on broad stakeholder engagement. Within this framework, which does not aim at rigid control of flows but at their more conscious and balanced management, structured and competent governance plays a central role.
Keywords: Governance, Datadriven, Sustainable Tourism, Overtourism, Tourism Observatories, Sustainability Indicators
Jel codes: Z32, Q01, R58
Paola Bagatella, Stefan Marchioro, Governance e dati per flussi turistici sostenibili in "ECONOMIA E SOCIETÀ REGIONALE " 2/2026, pp 15-28, DOI: 10.3280/ES2026-002002