Crisi delle marche e riposizionamento: il caso delle private labels

Journal title TRADE MARKETING
Author/s G. Cristini
Publishing Year 1 Issue 1995/15 Language Italian
Pages 0 P. File size 0 KB
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G. Cristini, Crisi delle marche e riposizionamento: il caso delle private labels in "TRADE MARKETING" 15/1995, pp , DOI: