Titolo Rivista CORPORATE GOVERNANCE AND RESEARCH & DEVELOPMENT STUDIES
Autori/Curatori Giulia Nevi, Luigi Monsurrò, Luca Dezi, Gian Luca Gregori
Anno di pubblicazione 2023 Fascicolo 2022/2
Lingua Inglese Numero pagine 25 P. 39-63 Dimensione file 0 KB
DOI 10.3280/cgrds2-2022oa13756
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Studies on longevity firms and innovation are limited. This study aims to discover if and how the longevity family firms are able to communicate innovation and able to communicate innovation concerning their being traditional. Our evidence individuated as longevity family firms adopt an integrative approach to innovation and the family remains more attached to tradition with a different role in the firms communication.
Studies on longevity firms and innovation are limited. This study aims to discover if and how the longevity family firms are able to communicate innovation and able to communicate innovation concerning their being traditional. Our evidence individuated as longevity family firms adopt an integrative approach to innovation and the family remains more attached to tradition with a different role in the firms communication.
Keywords:; Longevity firms; Family firms; Innovation; Tradition; Communication; Firms Continuity
Giulia Nevi, Luigi Monsurrò, Luca Dezi, Gian Luca Gregori, Longevity Family Firm and Innovation: A matter of communication? in "CORPORATE GOVERNANCE AND RESEARCH & DEVELOPMENT STUDIES" 2/2022, pp 39-63, DOI: 10.3280/cgrds2-2022oa13756