Marketing, competitività e sviluppo sostenibile. Le evidenze dalla ricerca SIMktg

Journal title MERCATI E COMPETITIVITÀ
Author/s Renato Fiocca, Roberta Sebastiani
Publishing Year 2009 Issue 2009/2 Language Italian
Pages 29 P. 11-39 File size 981 KB
DOI 10.3280/MC2009-002002
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Renato Fiocca, Roberta Sebastiani, Marketing, competitività e sviluppo sostenibile. Le evidenze dalla ricerca SIMktg in "MERCATI E COMPETITIVITÀ" 2/2009, pp 11-39, DOI: 10.3280/MC2009-002002