Synthesizing research in marketing through meta-analysis

Journal title MERCATI & COMPETITIVITÀ
Author/s Chiara Orsingher
Publishing Year 2016 Issue 2016/2
Language English Pages 4 P. 7-10 File size 439 KB
DOI 10.3280/MC2016-002001
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  • The other "meta" of meta-analysis: Qualitative and text-based approaches to "analysis of analyses" in marketing Ksenia Silchenko, in MERCATI & COMPETITIVITÀ 4/2018 pp.27
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Chiara Orsingher, Synthesizing research in marketing through meta-analysis in "MERCATI & COMPETITIVITÀ" 2/2016, pp 7-10, DOI: 10.3280/MC2016-002001