Synthesizing research in marketing through meta-analysis
Journal title MERCATI & COMPETITIVITÀ
Author/s Chiara Orsingher
Publishing Year 2016 Issue 2016/2
Language English Pages 4 P. 7-10 File size 439 KB
DOI 10.3280/MC2016-002001
DOI is like a bar code for intellectual property: to have more infomation
click here
FrancoAngeli is member of Publishers International Linking Association, Inc (PILA), a not-for-profit association which run the CrossRef service enabling links to and from online scholarly content.
- Aguinis H., Dalton D.R., Bosco F.A., Pierce C.A. Dalton C.M. (2011). Meta-analytic choices and judgment calls: Implications for theory building and testing, obtained effect sizes, and scholarly impact. Journal of Management, 37, 1: 5-38.
- Glass G.V. (1976). Primary, secondary, and meta-analysis of research. Educational researcher, 3-8.
- Hunter J.E., Schmidt F.L. (2004). Methods of meta-analysis: Correcting error and bias in research findings. Sage.
- MacInnis D.J. (2011). A framework for conceptual contributions in marketing. Journal of Marketing, 75, 4: 136-154.
- Orsingher C., Hogreve J., Andrea O. (2016). Building on the past: advancing theory in services through meta-analysis. Journal of Service Management, 27, 1: 37-42.
- Watson G.H., Beck J.T., Henderson C.M., Palmatier R. (2013), How conceptual differences shape the effectiveness of customer loyalty. Report Summary, Marketing Science Institute.
- Bibliometric literature review: An opportunity for marketing scholars Marco Galvagno, in MERCATI & COMPETITIVITÀ 4/2017 pp.7
DOI: 10.3280/MC2017-004001 - The other "meta" of meta-analysis: Qualitative and text-based approaches to "analysis of analyses" in marketing Ksenia Silchenko, in MERCATI & COMPETITIVITÀ 4/2018 pp.27
DOI: 10.3280/MC2018-004003
Chiara Orsingher, Synthesizing research in marketing through meta-analysis in "MERCATI & COMPETITIVITÀ" 2/2016, pp 7-10, DOI: 10.3280/MC2016-002001