Unpaid labour in online freelancing platforms: between marketization strategies and self-employment regulation

Titolo Rivista SOCIOLOGIA DEL LAVORO
Autori/Curatori Claudia Marà, Valeria Pulignano
Anno di pubblicazione 2022 Fascicolo 2022/163
Lingua Inglese Numero pagine 19 P. 130-148 Dimensione file 222 KB
DOI 10.3280/SL2022-163007
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Sociology scholars have shown that unpaid labour is widespread in digital labour platform work, yet no study has shed light on the mechanisms generating unpaid work in the digital platform sector. This paper aims to fill this gap and points to the mechanisms produced at the interface between platforms’ marketization strate-gies and the regulation of self-employment in national contexts to explain the way in which unpaid labour unfolds in online freelancing platform work. We base our argument on an empirical study that investigates work in four different online freelancing platforms and in four European countries, namely Italy, France, Bel-gium and Poland.

Il lavoro non retribuito è in aumento a causa dei cambiamenti organizzativi e del mercato del lavoro, con ripercussioni negative sulle condizioni di lavoro. Tuttavia, il lavoro non retribuito ha ricevuto scarsa attenzione nella nuova economia delle piattaforme. Questo articolo mira a colmare tale lacuna, studiando le forme di la-voro non retribuito che emergono nel settore delle piattaforme di cloudwork free-lancing, in quattro paesi europei. I risultati di un’ampia indagine qualitativa mo-strano significative variazioni intra-settoriali sia nelle forme che nell’intensità del lavoro non retribuito, identificando le caratteristiche organizzative delle piattafor-me di cloudwork freelancing come fattori decisivi nel produrre forme di lavoro non retribuito. Inoltre, sosteniamo che è grazie alle ‘falle’ istituzionali nate dalle riforme di deregolamentazione del mercato del lavoro nei quattro paesi sotto esame, che le piattaforme trovano terreno fertile per sottoporre i loro lavoratori a forme di lavo-ro non retribuito.

Keywords:piattaforme digitali, lavoro non retribuito, freelance, lavoro auto-nomo

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Claudia Marà, Valeria Pulignano, Unpaid labour in online freelancing platforms: between marketization strategies and self-employment regulation in "SOCIOLOGIA DEL LAVORO " 163/2022, pp 130-148, DOI: 10.3280/SL2022-163007