Il marketing dei marchi collettivi pubblici. Il caso dei prodotti tipici lombardi

Journal title MERCATI E COMPETITIVITÀ
Author/s Beatrice Luceri, Sabrina Latusi
Publishing Year 2007 Issue 2006/4
Language Italian Pages 36 P. 11-26 File size 253 KB
DOI
DOI is like a bar code for intellectual property: to have more infomation click here

Below, you can see the article first page

If you want to buy this article in PDF format, you can do it, following the instructions to buy download credits

Article preview

FrancoAngeli is member of Publishers International Linking Association, Inc (PILA), a not-for-profit association which run the CrossRef service enabling links to and from online scholarly content.

Beatrice Luceri, Sabrina Latusi, Il marketing dei marchi collettivi pubblici. Il caso dei prodotti tipici lombardi in "MERCATI E COMPETITIVITÀ" 4/2006, pp 11-26, DOI: