Innovation strategies geared toward the circular economy: A case study of the organic olive-oil industry

Titolo Rivista RIVISTA DI STUDI SULLA SOSTENIBILITA'
Autori/Curatori Antonino Galati, Giorgio Schifani, Maria Crescimanno, Demetris Vrontis, Giuseppina Migliore
Anno di pubblicazione 2018 Fascicolo 2018/1
Lingua Inglese Numero pagine 22 P. 137-158 Dimensione file 243 KB
DOI 10.3280/RISS2018-001011
Il DOI è il codice a barre della proprietà intellettuale: per saperne di più clicca qui

Qui sotto puoi vedere in anteprima la prima pagina di questo articolo.

Se questo articolo ti interessa, lo puoi acquistare (e scaricare in formato pdf) seguendo le facili indicazioni per acquistare il download credit. Acquista Download Credits per scaricare questo Articolo in formato PDF

Anteprima articolo

FrancoAngeli è membro della Publishers International Linking Association, Inc (PILA)associazione indipendente e non profit per facilitare (attraverso i servizi tecnologici implementati da CrossRef.org) l’accesso degli studiosi ai contenuti digitali nelle pubblicazioni professionali e scientifiche

Circular Economy (CE) focuses on the (re)design of processes and products aiming to minimize negative environmental impact, by reducing the use of non-renewable resources, increasing products durability, improving waste management and enhancing the market for secondary raw materials. In the management field very few contributions deal with the topic of CE as a model that firms can implement from a business model perspective. The aim of the present study is to describe, by using a case study in olive oil industry, how firms in practice adapt their business model towards CE paradigm and the influence of personal drivers and stakeholders in this adaptation. The findings reveal that circular economy is for the firm an important paradigm not only to pursue environmental sustainability but above all to pursue economic sustainability.

Keywords:Sustainability, Business Model, Agri-food industry, Stakeholders theory, Theory of Planned Behaviour, Personal attitudes

  1. Ajzen I. (1991). The theory of planned behavior. Organizational Behavior and Human Decision Processes, 50: 179-211.
  2. Armitage C.J., & Conner M. (1999b). The theory of planned behaviour: Assessment of predictive validity and ‘perceived control’. British Journal of Social Psychology, 38: 35-54.
  3. Austin E.K. (1981). Guidelines for the Developing of Continuing Education offering for Nurses. New York: Appleton-Century-Crofts.
  4. Borrello M., Caracciolo F., Lombardi A., Pascucci S., Cembalo L. (2017). Consumers’ perspective on circular economy strategy for reducing food waste. Sustainability, 9(1): 141.
  5. Bray J., Johns N., and Kilburn D. (2011). An exploratory study into the factors impeding ethical consumption. Journal of Business Ethics, 98(4): 597-608.
  6. Bremmers H., Omta O., Kemp R., Haverkamp D. (2007). Do Stakeholder Groups Influence Environmental Management System Development in the Dutch Agri-Food Sector?. Business Strategy and the Environment, 16: 214-231.
  7. Bridges J., Gray W., Box G. et al. (2008) Discovery interviews: a mechanism for user involvement. International Journal of Older People Nursing, 3(3): 206 -210.
  8. Brugha R., and Varvasovszky Z. (2000). Stakeholder analysis: a review. Health policy and planning, 15(3): 239-246.
  9. Buysse K., and Verbeke A. (2003). Proactive environmental strategies: A stakeholder management perspective. Strategic management journal, 24(5): 453-470.
  10. Corbena P (2003). Social Research: Theory, Methods and Techniques. London: Sage Publications.
  11. Crainer S. (2013). Squaring the circle. London Business School Review, 24(4): 13-19.
  12. Darnall N., Henriques I., Sadorsky P. (2010). Adopting Proactive Environmental Strategy: The Influence of Stakeholdesr and Firm Size. Journal of Management Studies, 47(6): 1072-1094.
  13. David M. and Sutton C. (2004). Social Research: The Basics. London: Sage Publications.
  14. de Jesus A., Antunes P., Santos R., Mendonça S. (2018). Eco-innovation in the transition to a circular economy: An analytical literature review. Journal of Cleaner Production, 172: 2999-3018.
  15. Ferrón Vilchez V., Darnall N., Aragón Correa J.A. (2017). Stakeholder influence on the design of firms’ environmental practices. Journal of Cleaner Production, 142: 3370-3381.
  16. Fielding K. S., Terry D. J., Masser B. M., Hogg M. A. (2008). Integrating social identity theory and the theory of planned behaviour to explain decisions to engage in sustainable agricultural practices. British Journal of Social Psychology, 47(1): 23-48.
  17. Fiore M., Contò F., and Pellegrini G. (2015). Reducing Food Losses: A (Dis)-Opportunity Cost Model. Rivista di studi sulla Sostenibilità, 16: 151-166.
  18. Fiore M., Pellegrini G., Sala P.L., Conte A., Liu B. (2017). Attitude toward food waste reduction: the case of Italian consumers. International Journal of Globalisation and Small Business, 9(2-3): 185-201.
  19. Fischer A., and Pascucci S. (2017). Institutional incentives in circular economy transition: The case of material use in the Dutch textile industry. Journal of cleaner production, 155: 17-32.
  20. Fishbein M., and Ajzen I. (1975). Belief, attitude, intention and behavior: An introduction to theory and research.
  21. Freeman R. E. (2010). Strategic management: A stakeholder approach. Cambridge university press.
  22. Gabzdylova B., Raffensperger J.F., Castka P. (2009). Sustainability in the New Zealand wine industry: drivers, stakeholders and practices. Journal of Cleaner Production, 17: 992-998.
  23. Galati A., Gristina L., Crescimanno M., Barone E., Novara A. (2015). Towards more efficient incentives for agri‐environment measures in degraded and eroded vineyards. Land Degradation & Development, 26(6): 557-564.
  24. Galati A., Pastor L.M., Crescimanno M., Giaimo R., and Giacomarra M. (2015). Sustainable European fishery and the Friend of the Sea scheme: tools to achieve sustainable development in the fishery sector. International Journal of Globalisation and Small Business, 7(3-4): 247-265.
  25. Garvare R., and Johansson P. (2010). Management for sustainability – a stakeholder theory. Total quality management, 21(7): 737-744.
  26. Geissdoerfer M., Savaget P., Bocken N.M., Hultink E.J. (2017). The Circular Economy – A new sustainability paradigm?. Journal of Cleaner Production, 143: 757-768.
  27. Giacomarra M., Galati A., Crescimanno M., Tinervia S. (2016). The integration of quality and safety concerns in the wine industry: the role of third-party voluntary certifications. Journal of Cleaner Production, 112: 267-274.
  28. Godin G., and Kok G. (1996). The theory of planned behavior: A review of its applications to health-related behaviors. American Journal of Health Promotion, 11(2): 8798.
  29. González-Benito J., Lannelongue G., Queiruga D. (2011). Stakeholders and environmental management systems: a synergistic influence on environmental imbalance. Journal of Cleaner Production, 19(14): 1622-1630.
  30. Hart S.L. (2005). Capitalism at the crossroads: The unlimited business opportunities in solving the world’s most difficult problems. Pearson Education.
  31. Hart S.L., and Milstein M.B. (2003). Creating sustainable value. The Academy of Management Executive, 17(2): 56-67.
  32. ISMEA (2017). La scheda di settore olio di olive. -- Available at: http://www.ismeamercati.it/flex/cm/pages/ServeBLOB.php/L/IT/IDPagina/3523.
  33. Jun H., and Xiang H. (2011). Development of circular economy is a fundamental way to achieve agriculture sustainable development in China. Energy Procedia, 5: 1530-1534.
  34. Korhonen J., Honkasalo A., Seppälä J. (2018). Circular economy: the concept and its limitations. Ecological economics, 143: 37-46.
  35. Linder M., and Williander M. (2017). Circular business model innovation: inherent uncertainties. Business Strategy and the Environment, 26(2): 182-196.
  36. Louise Barriball K., and While A. (1994). Collecting Data using a semi‐structured interview: a discussion paper. Journal of advanced nursing, 19(2): 328-335.
  37. Madden T.J., Ellen P.S., Ajzen I. (1992). A comparison of the theory of planned behavior and the theory of reasoned action. Personality and social psychology Bulletin, 18(1): 3-9.
  38. Manninen K., Koskela S., Antikainen R., Bocken N., Dahlbo H., Aminoff A. (2018). Do circular economy business models capture intended environmental value propositions?. Journal of Cleaner Production, 17: 413-422.
  39. Marshall R.S., Akoorie M.E.M., Hamann R., Sinha P. (2010). Environmental practices in the wine industry: An empirical application of the theory of reasoned action and stakeholder theory in the United States and New Zealand. Journal of World Business, 45: 405-414.
  40. Marshall R.S., Cordano M., Silverman M. (2005). Exploring Individual and Institutional Drivers of Proactive Environmentalism in the US Wine Industry. Business Strategy and the Environment, 14: 92-109.
  41. Mattila, T., Lehtoranta, S., Sokka, L., Melanen, M., Nissinen, A. (2012). Methodological aspects of applying life cycle assessment to industrial symbioses. Journal of Industrial Ecology, 16(1): 51-60.
  42. Migliore G., Schifani G., Romeo P., Hashem S., Cembalo L. (2015b). Are farmers in alternative food networks social entrepreneurs? Evidence from a behavioral approach. Journal of Agricultural and Environmental Ethics, 28(5): 885-902.
  43. Mirosa M. and Lawson R. (2012). Revealing the lifestyles of local food consumers. British Food Journal, 114(6): 816-825.
  44. Moktadir M.A., Rahman T., Rahman M.H., Ali S.M., Kumar P.S. (2018). Drivers to sustainable manufacturing practices and circular economy: A perspective of leather industry in Bangladesh. Journal of Cleaner Production, 174: 1366-1380.
  45. Morris M.G., and Venkatesh V. (2000). Age differences in technology adoption decisions: Implications for a changing work force. Personnel psychology, 53(2): 375-403.
  46. Moulton K., and Zwane A.P. (2005). Managing environmental risks through private sector cooperation: theory, experience and a case study of the California Code of Sustainable Winegrowing Practices. International Food and Agribusiness Management Review, 8(4): 77-90.
  47. Murray A., Skene K., and Haynes K. (2017). The circular economy: an interdisciplinary exploration of the concept and application in a global context. Journal of Business Ethics, 140(3): 369-380.
  48. Papadopoulos I., Karagouni G., Trigkas M., Beltsiou Z. (2014). Mainstreaming green product strategies: Why and how furniture companies integrate environmental sustainability?. EuroMed Journal of Business, 9(3): 293-317.
  49. Papadopoulos I., Karagouni G., Trigkas M., Platogianni E. (2010). Green marketing: The case of Greece in certified and sustainably managed timber products. EuroMed Journal of Business, 5(2): 166-190.
  50. Papagiannakis G., and Lioukas S. (2012). Values, attitudes and perceptions of managers as predictors of corporate environmental responsiveness. Journal of Environmental Management, 100: 41-51.
  51. Power Z., Campbell M., Kilcoyne P. et al. (2010). The hiperemesis impact of symptoms questionnaire: development and validation of a clinical tool. International Journal of Nursing Studies, 47(1): 67-77.
  52. Reed M. S., Graves A., Dandy N., Posthumus H., Hubacek K., Morris J., Stringer L.C. (2009). Who’s in and why? A typology of stakeholder analysis methods for natural resource management. Journal of environmental management, 90(5): 1933-1949.
  53. Rhodes R E., and Courneya K.S. (2003). Relationships between personality, an extended theory of planned behaviour model, and exercise behaviour. British Journal of Health Psychology, 8: 19-36.
  54. Richardson S.A., Dohrenwend B.S., Klein D. (1965). Interviewing. New York: Basic Books.
  55. Sarkis J., Gonzalez-Torre P., Adenso-Diaz B. (2010). Stakeholder pressure and the adoption of environmental practices: The mediating effect of training. Journal of Operations Management, 28(2): 163-176.
  56. Sharma P., and Sharma S. (2011). Drivers of proactive environmental strategy in family firms. Business Ethics Quarterly, 21(2): 309-334.
  57. Sirieix L., et al. (2013). Consumers’ perceptions of individual and combined sustainable food labels: a UK pilot investigation. International Journal of Consumer Studies, 37(2):143-151.
  58. Smith L. (1992). Ethical issues in interviewing. Journal of Advanced Nursing, 17(1): 98-103.
  59. Su B., Heshmati A., Geng Y., Yu X. (2013). A review of the circular economy in China: moving from rhetoric to implementation. Journal of Cleaner Production, 42: 215-227.
  60. UNI/TS 11435 (2012). Sustainability criteria of solid and gaseous biomass chains for the production of electricity, heating and cooling - Calculation of greenhouse gas emission saving.
  61. Urbinati A., Chiaroni D., and Chiesa V. (2017). Towards a new taxonomy of circular economy business models. Journal of Cleaner Production, 168: 487-498.
  62. Vermeulen W.J. (2015). Self‐Governance for Sustainable Global Supply Chains: Can it Deliver the Impacts Needed?. Business Strategy and the Environment, 24(2): 73-85.
  63. Vrontis D., Bresciani S., and Giacosa E. (2016). Tradition and innovation in Italian wine family businesses. British Food Journal, 118(8): 1883-1897.
  64. Wauters E., Bielders C., Poesen J., Govers G., Mathijs E. (2010). Adoption of soil conservation practices in Belgium: an examination of the theory of planned behaviour in the agri-environmental domain. Land use policy, 27(1): 86-94.
  65. Wauters E., Bielders C., Poesen J., Govers G., Mathijs E. (2010). Adoption of soil conservation practices in Belgium: an examination of the theory of planned behaviour in the agri-environmental domain. Land use policy, 27(1): 86-94.
  66. Wheeler D., and Sillanpää M. (1997). The Stakeholder Corporation: The Bodyshop: Blueprint for Maximizing stakeholder Value. Pitman.
  67. Whicher A., Harris C., Beverley K., Swiatek P. (2018). Design for circular economy: Developing an action plan for Scotland. Journal of Cleaner Production, 172: 3237-3248.
  68. Wu Q., He Q., Duan Y. (2013). Explicating dynamic capabilities for corporate sustainability. EuroMed journal of business, 8(3): 255-272.
  69. Xue B., Chen X.P., Geng Y., Guo X.J., Lu C.P., Zhang Z.L., Lu C.Y. (2010). Survey of officials’ awareness on circular economy development in China: based on municipal and county level. Resources, Conservation and Recycling, 54(12): 1296-1302.
  70. Yu C., Davis C., Dijkema G.P. (2014). Understanding the evolution of industrial symbiosis research. Journal of Industrial Ecology, 18(2): 280-293.

  • An exploratory study into emerging market SMEs’ involvement in the circular Economy: Evidence from India’s indigenous Ayurveda industry Vijay Pereira, M.K. Nandakumar, Sreevas Sahasranamam, Umesh Bamel, Ashish Malik, Yama Temouri, in Journal of Business Research /2022 pp.188
    DOI: 10.1016/j.jbusres.2021.12.053
  • Designing business models in circular economy: A systematic literature review and research agenda Piera Centobelli, Roberto Cerchione, Davide Chiaroni, Pasquale Del Vecchio, Andrea Urbinati, in Business Strategy and the Environment /2020 pp.1734
    DOI: 10.1002/bse.2466
  • Environmentally Friendly Business Practices among Low-Income Households in Rural Peninsular Malaysia Abdullah Al Mamun, Kanniga Malar Mohan, Noorshella Che Nawi, Muhammad Mehedi Masud, Rajennd Muniady, Noor Raihani Zainol, in Sustainability /2020 pp.7338
    DOI: 10.3390/su12187338
  • Food loss and waste: the new buzzwords. Exploring an evocative holistic 4Es model for firms and consumers Mariantonietta Fiore, in EuroMed Journal of Business /2021 pp.526
    DOI: 10.1108/EMJB-07-2020-0080
  • Does Green Entrepreneurial Orientation Improve the Sustainable Performance of Agribusiness? Evidence from China Xiang Zhang, Xiu-e Zhang, Liu Yang, in Sage Open 21582440241271110/2024
    DOI: 10.1177/21582440241271110
  • Trends in the circular economy applied to the agricultural sector in the framework of the SDGs Giuseppe Craparo, Elisa Isabel Cano Montero, Jesús Fernando Santos Peñalver, in Environment, Development and Sustainability /2023 pp.26699
    DOI: 10.1007/s10668-023-03750-8
  • How blockchain technology generates a trust-based competitive advantage in the wine industry: a resource based view perspective Raffaele Silvestri, Nino Adamashvili, Mariantonietta Fiore, Antonino Galati, in European Business Review /2023 pp.713
    DOI: 10.1108/EBR-10-2022-0217
  • Examining the dark side of human resource analytics: an empirical investigation using the privacy calculus approach Sheshadri Chatterjee, Ranjan Chaudhuri, Demetris Vrontis, Evangelia Siachou, in International Journal of Manpower /2022 pp.52
    DOI: 10.1108/IJM-02-2021-0087
  • Insights and dynamics of circular business model in developing countries' context: The empirical analysis of the returnable glass bottles process Obiora Ezeudu, Christopher Kennedy, in Business Strategy & Development e349/2024
    DOI: 10.1002/bsd2.349
  • An Automated Method for Detection and Enumeration of Olive Trees Through Remote Sensing Muhammad Waleed, Tai-Won Um, Aftab Khan, Zubair Ahmad, in IEEE Access /2020 pp.108592
    DOI: 10.1109/ACCESS.2020.2999078
  • Improving startups through excellence initiatives: addressing circular economy and innovation Simone Sehnem, Ana Cláudia Lara, Karen Benetti, Kurt Schneider, Maiara Lais Marcon, Tiago Hilário Hennemann da Silva, in Environment, Development and Sustainability /2023 pp.15237
    DOI: 10.1007/s10668-023-03247-4
  • The Monitoring of Selected Heavy Metals Content and Bioavailability in the Soil-Plant System and Its Impact on Sustainability in Agribusiness Food Chains Melánia Feszterová, Lýdia Porubcová, Anna Tirpáková, in Sustainability /2021 pp.7021
    DOI: 10.3390/su13137021
  • Challenges for the European research in organic fruit production Eligio Malusà, Davide Neri, in Frontiers in Horticulture 1225780/2023
    DOI: 10.3389/fhort.2023.1225780

Antonino Galati, Giorgio Schifani, Maria Crescimanno, Demetris Vrontis, Giuseppina Migliore, Innovation strategies geared toward the circular economy: A case study of the organic olive-oil industry in "RIVISTA DI STUDI SULLA SOSTENIBILITA'" 1/2018, pp 137-158, DOI: 10.3280/RISS2018-001011