Bibliometric literature review: An opportunity for marketing scholars

Journal title MERCATI & COMPETITIVITÀ
Author/s Marco Galvagno
Publishing Year 2017 Issue 2017/4
Language English Pages 9 P. 7-15 File size 77 KB
DOI 10.3280/MC2017-004001
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Marco Galvagno, Bibliometric literature review: An opportunity for marketing scholars in "MERCATI & COMPETITIVITÀ" 4/2017, pp 7-15, DOI: 10.3280/MC2017-004001