Creativity at work: between subjectivity and subjugation

Author/s Attila Bruni, Denis Giordano
Publishing Year 2012 Issue 2012/126
Language Italian Pages 14 P. 148-161 File size 312 KB
DOI 10.3280/SL2012-126010
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Starting from the actual attention toward the concept of creativity - considered in the fields of work and organization - and referring particularly to the Google case, the article outlines the contemporary management initiatives and rhetoric that frame creativity as a form of governmentality.

Keywords: Creativity, governmentality, subjugation, subjectivity, human resource management, Google

Attila Bruni, Denis Giordano, La creatività al lavoro: tra soggettività e assoggettamento in "SOCIOLOGIA DEL LAVORO " 126/2012, pp 148-161, DOI: 10.3280/SL2012-126010