«L’arcadia riformulata». Recuperare il passato progettare il futuro nell’Italia degli anni Settanta

Journal title MONDO CONTEMPORANEO
Author/s Elena Papadia
Publishing Year 2023 Issue 2022/2-3
Language Italian Pages 21 P. 241-261 File size 241 KB
DOI 10.3280/MON2022-002011
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The article analyses the presence of codes and language typical of the "pasto-ral" sensibility in certain groups of the radical left in the 1970s. The anxiety with which people looked to the future, generated by the perception of the risk of an ecological catastrophe and the fear of the dehumanising effects of technology, began to nurture the idea of a return to nature, in order to restore the lost ecological balance and to put man and his abilities back at the center. The article focuses on the forms that this pastoral sensibility took in the sphere of so-called radical de-sign, investigating the experiments of some groups of young Florentine architects and designers who were very successful, even internationally. The last section of the article deals with one of these projects - an anthropological study on peasant labour - and provides a concise overview of the folk revival of the 1970s.

Keywords: Design, environmentalism, pastoral, the seventies, folk revival

Elena Papadia, «L’arcadia riformulata». Recuperare il passato progettare il futuro nell’Italia degli anni Settanta in "MONDO CONTEMPORANEO" 2-3/2022, pp 241-261, DOI: 10.3280/MON2022-002011